National Outdoor Conference

National Outdoor Conference

2021 BSA National Outdoor Conference begins in:


Thank you Diamond Brand,the 2021 National Outdoor Conference title sponsor! 

Thanks to Diamond Brand’s generosity, the first 250 registrants for the National Outdoor Conference will be mailed a 2021 National Outdoor Conference logoed commemorative bag made from recycled tents, included inside will be some Diamond Brand swag.  – All bags claimed

(Color received may be different than photo)

Missed out on the bag?

Don’t worry – there will be chances for you to get some more free stuff! 

We had a great response in registrations and hit the 250 registrants already!

We are working with some of our other exhibitors to get some other items and you will have a chance to earn some free stuff by being involved in the conference and completing some challenges.

SIGN UP NOW so you don’t miss out!

What Is It?

The National Outdoor Conference is Scouting’s largest biennial conference for volunteers and professionals charged with delivering the world’s greatest outdoor program for youth! The BSA’s National Outdoor Conference features elective sessions, outstanding keynote speakers,  vendor exhibits, and fellowship with Scouting’s top outdoor leaders.

And in 2021 its coming right to your digital device via virtual platform! Never before has it been so easy to join fellow Scouters and outdoor enthusiasts from across the country to learn new methods, share ideas, and check out the latest in outdoor gear and programs. This is the conference to take part in if you are involved in any way with outdoor programs and property management in the BSA.

Why is the 2021 National Outdoor Conference not in the great outdoors?

One of the highlights of our biennial conferences is definitely the opportunity to spend time enjoying the outdoors together! And while we will miss this part in 2021, we also know that ongoing concerns related to the COVID-19 pandemic and constrained financial resources for many make traveling more challenging this year. 

Therefore, this year’s conference will be held on the virtual conference platform “Accelevents”. The Accelevents platform allows the National Outdoor Conference to continue to provide opportunities to learn, share and network!

And there are some advantages to going digital!

  • Participants will have 24 hour access to the majority of elective sessions for 30 days after the conference!
  • The exhibit hall will be available both at specific times and throughout the conference! Check out the latest equipment and gear for your camps and programs.
  • Participants can meet up with old friends and head into a virtual “lounge” to catch up. And you can make new friends in designated “lounges” who are interested in discussing topics that resonate with you. Think of this as our “cracker barrel” and its BYOC…bring your own crackers!
  • Interact with presenters during sessions and throughout the conference. 
  • Network with other camps and councils in your area or meet new people and learn new ideas.
  • Significantly reduced participation fees and zero travel costs.

Who Should Attend?

Anyone and everyone involved in national, territory, council, district, and unit outdoor program delivery. That means Scout executives, directors of support services, program directors, rangers, camp directors, council presidents, council board members, district committee members and council program vice presidents. Anyone who chairs a committee on council and district camping, properties, conservation, aquatics, COPE/climbing, or shooting sports should also plan to attend, as should properties chairpersons and other volunteers or professionals responsible for delivery of outdoor programs and property management.

What will this year’s conference focus on?

This year’s conference will focus on three key areas. These include:

  1. Property utilization, maintenance and short and long range planning
  2. Membership growth through the outdoor programs and camp utilization.
  3. Diversity, equity and inclusion in outdoor programs – we are all on a spectrum of “DEI” in our councils and at our camp programs. Learn from some experts in the camping industry on how to begin or continue the conversations around this critical topic.

Check out a list of elective sessions listed below. Additional sessions will continue to be added prior to the conference so be sure to check back for more up to date elective sessions.

How do I sign up and what is the cost?

The cost for this year’s event is $50 per person. This fee provides access to all main stage presentations, sessions, exhibitor fair, multiple networking opportunities and access to the majority of the content for a full 30 days after the event. 

  • Click the “Register Here” button
  • Be Prepared with your payment when you register
  • Individual registration is required
  • Once registered you will receive information about the virtual platform and information about updating your personal profile on the site. – The more you share the easier it is to get connected with other like minded Scouters and meet some new friends. 


November 5-6, 2021 
Live events and sessions 10AM – 4 PM Central Time each day

Many sessions will be recorded and participants will have access to recorded content for up to 30 days post event.


Daily Event Schedule:

Times listed are in Central Time.

Time Event
9am Early Bird Hour at Exhibit Hall
10am General Session on the “Main Stage” 
11am Elective Sessions & Exhibit Hall Open
12pm Exhibit Hall & Networking Lounges Open
1pm Elective Sessions & Exhibit Hall Open
2pm Elective Sessions & Exhibit Hall Open
3pm Elective Sessions & Exhibit Hall Open
4pm Exhibit Hall & Networking Lounges 


What can I do at a virtual conference?


  • Attend sessions on all things camping and outdoors.
  • Learn practical skills that you can take back to your local council and apply IMMEDIATELY.
  • Expand your reach in Scouting and learn some proven practices from across the BSA.

Exhibit Hall

Take advantage of the virtual exhibit hall to meet with camping vendors and other event sponsors. 


Set up meeting with your friends and colleagues from across the country in the BSA camping community.

Guest Speakers

Professional guest speakers will offer keynote style address each morning in addition to some great sessions. 


Michael Brandwein

  • Michael Brandwein was a Cub Scout in his youth! He is best known for his practical “use-it-immediately” approach and entertaining and engaging teaching methods. He has presented at the National Outdoor Conference in the past and is excited to be a part of the program through sessions and networking opportunities. His leadership in camp training has been transformative and you will not want to miss his sessions. His books have been a staple of staff trainings across the BSA and Camp directors in 2021 received a copy of one of his bestselling books Super Staff SuperVision which shares practical applications for camp managers. For more information about Michael and to see his full “normal” and, in true Michael fashion, his “abnormal” biography visit   

Michael will present six elective sessions throughout the conference.

Kim Aycock

Kim Aycock, MST, has several decades of experience blending the skills of a master teacher with the knowledge of a seasoned camp expert. She trains camp staff at all levels and speaks professionally at regional and national conferences. Kim has the ability to connect with and motivate learners of all ages through her interactive and innovative presentations (in-person and virtual!).   

Kim’s approach to Microleaning has been added to the Camp Director and Program Director sections of National Camping School beginning in 2021.  

More information can be found on her website: 

Kim will present “It Only Takes a Spark: How to Get a DEI Conversation Going”

Tom Rosenberg

Tom Rosenberg is the CEO of the American Camp Association and an Eagle Scout.

As President and CEO of the American Camp Association (ACA), Tom is a leading voice for young people today, advancing the public’s understanding of the value of camp for everyone as an essential developmental and educational experience. Tom is actively advancing the collective field of camp in its battle against the prevalent tide of depression, anxiety, and social disconnection affecting today’s youth, while teaching the mindsets, skills, and dispositions everyone needs to thrive in school, work, and life.

Through Tom’s leadership, ACA has adopted a bold and ambitious strategic plan to accelerate ACA’s organizational growth and sustainability by: expanding its reach, relevance, and equitable accessibility; championing quality; and amplifying the value of camp experiences in youth education and development. Prior to serving as President/CEO of ACA, Tom had a distinguished 27-year career leading nonprofit and for-profit camps.

Tom will speak during the general session on Friday, November 5th. 

More information can be found  at

Sessions include:

Click the drop downs on each topic below to see the elective sessions. Additional sessions will continue to be added prior to the conference. 


Elective Session Title Elective Session Description
Forest Management: Grants and Reducing Fire Risk Do you want to learn about the tips and tricks on getting funding to reduce your fire risk? Working with USDA grants, state-level grants, and community partners the Silicon Valley Monterey Bay Council have been able to treat over 250 acres at a low to no cost. Come learn more.
How NCAP Can be a Sales Tool to Promote Your Camp to Parents and Non-Scout Families

NCAP leadership will host a roundtable discussion about how the NCAP process can support local councils’ efforts to grow, offer innovative programs and support increased diversity and inclusion. Some suggestions previously received will be highlighted for discussion, but input will also be sought from all participants during the session.


What Does a Business Plan for Your Camp Property(s) Look Like?


Planning is key to success! With so much change over the last 5 years in Scouting, it is likely time to update (or draft your first) camp property’s plan. What should this plan include? Where are the resources? This session will dig into this key topic that will help ensure your council and camp property’s sustainability.

Insurance and Renting Your Property(s) to Non-BSA Groups

Are you having weddings, family reunions, school groups and other Non-BSA groups using your properties?  Since these are not considered an “official Scout activity”, the BSA’s general liability insurance policy is not in effect. This session will provide the information you will need to share your camps with outside groups and protect them and the BSA.


Building Sustainable Trails and Campsites: What the Current Research Tells Us


Dr. Jeff Marion will review the current research on sustainable campsites and trail building and how we can improve our BSA properties, plus how to engage Scouts in being good stewards of our Scout properties.

Camp/Property Decision Making for a More Sustainable Future


A session panel will present options and ideas and answer questions on this important topic. The panel will address topics such as:

  • An open discussion of divesting properties both Council Offices and Camps and their implications to operational changes.
  • Is the council looking at the true cost of their camps in their future decision making?
  • How do multiple councils work together to look at the bigger picture regarding camp needs in and outside of their council and how can camp specialization lead to more effective camp operations on an NST level?.
  • How can expenses be shared between councils with camps in close proximity?
  • As camps close, are their revenue sharing options available between councils.
  • How do we facilitate sharing best practices between camps?   

Good Fisheries Improve Camp Utilization


A good camp fishery is important to ensure that your Council can hold quality year ‘round fishing programs.  A good fishery, along with affordable, age-appropriate fishing equipment and quality instruction, pays big dividends.  This is a three-legged stool reality.  We can help you get the right fishing gear at discounted pricing along with helping develop quality instruction by training volunteers as BSA Angling Educators and BSA Certified Angling Instructors.  Without a good camp fishery you cannot optimize your ability to give Scouts what they want and deserve.  This session will discuss steps you can take to improve your camp’s fishery to increase both short- and long-term camp utilization.  Fishing helps deliver increased membership plus retaining existing Scouts by “Delivering the Promise”.  Fishing programs are a low-cost, high-reward investment.

Council NCAP Chair and Staff Advisers- What Do You Need to Know?


The panel will present what are the required trainings, expectations in the Standards, and upcoming requirements that Council NCAP Chairs need to be familiar with and understand. Topics will include but not be limited to: leading strategic planning for camp properties, understanding both assessment and authorization processes of NCAP, using the CFET & NCAP Sustainability Commitment Form to improve property evaluation and improvement, meeting the year-round deadlines for council within the NCAP Standards, Assisting council professional staff, board members, and volunteers in the role of NCAP within strategic planning, property management, and program improvement, and understanding the requirements of the Council NCAP Administration Assessment process.
Solar at Camp – Saving $ and Teaching Youth This session will include an overview of options for implementing solar systems at a Scout property as a way to provide electricity/heat in remote areas, save on electric bills, and provide instructional info for Energy and Electricity merit badges. The program will include  presentations from high adventure base facilities staff and council property managers who have implemented solar systems.

Writing and Implementing a Conservation Plan for Your Camp Property(s)


Being good stewards of our camp properties includes planning for the care and wise use of the land on which we operate.  This session will cover the elements of a quality Camp Conservation Plan and where to find technical and financial support for crafting or updating your plan.  We will also discuss the benefits of having and implementing a quality Camp Conservation Plan.

Barrier-Free Design Considerations


Discussion of compliance and suggested solutions in addressing our facilities and how they should meet the ADA requirements for our special needs population.

Leveraging FIIX: The BSA’s Maintenance Software


Find out the benefits of knowing and measuring your maintenance requirements through this software. This session will include how best to utilize the FIIX software for short and long term maintenance planning.

Design and Construction: How to Build Your Facilities and Save in the Long Run


Understanding and planning to use better construction methods and materials will lessen maintenance expenses in the long term. This session will share several ideas you can implement!

Land Resource Management


Our camp property management extends far beyond the buildings we manage. This session will review best practices in land resource management including funding, government contracts, and more.

CFET Best Practices


Best, proven practices for the Camp Facility Evaluation Tool (CFET) will be shared! How can you utilize this tool as you plan for your camp property’s short and long term future?

Summit Bechtel Reserve: Keeping Scouts Engaged and Filling your “Second Season”

During this session, the Summit will highlight best practices in membership retention utilizing camps and creative ideas to fill your camp the rest of the year for revenue generation and community outreach.


Philmont Scout Ranch: Generating Year-Round Income

A brief discussion of additional ways Philmont generates income year-round. Do you have income potential on council properties that you may not recognize. This session will include group input to provide lessons learned and potentials.


Analyzing the True Cost of Your Camp The cost of operating camp can be a significant burden if we don’t fully understand all the costs of operating our facilities year-round. This session will dive deep into how to analyze your camp’s financial operation from facility costs to program to capital expenses. The goal is to walk away from the session prepared to analyze your own financials and determine your daily per Scout cost to operate.


Elective Session Title Elective Session Description

Membership Metrics That Matter

New 2021 surveys of non-Scout parents throughout the country have a lot to say about how we can can market our outdoor programs to engage new Scouts and families in our programs. Join national marketing director, Michael Ramsey, for a detailed discussion on these findings and how you can use them to offer outdoor programs that grow membership.


Cub Scout Membership Growth Through Outdoor Programs


Dig into the brand new “Outdoor Programs Recruitment Playbook” with us! Whether its at the pack, district or council level, using outdoor FUN is a great way to invite nwe families to join Scouting. 

How Camps Can Grow Scouting


Membership growth through outdoor programs is possible! Join us for a panel discussion on how we can introduce families to our programs through our camping properties. 

STEM at Cub Scout Day Camps


This session will discuss the benefits of STEM in Scouting, and how you can incorporate STEM activities into your day camps, and grow membership and manpower in the process. Both award-based and activity-based implementations will be discussed, along with many examples and resources for Cub Scout age-appropriate and cost-effective activities. Resources will be provided on how to find ideas and evaluate them for fit with your program/resources. Sources of new volunteers, corporate partners, and sponsorships will also be discussed.


STEM at Camp for Scouts BSA, Venturers and Sea Scouts


This session will discuss STEM in Scouting, and how you can incorporate STEM activities into your resident, long-term camps. Both award-based and activity-based implementations will be discussed, along with many examples and resources for Scouts BSA, Venturing and Sea Scouts age-appropriate and cost-effective activities. We will provide resources on how to find ideas and evaluate them for fit with your program/resources. Sources of new volunteers, corporate partners, and sponsorships will also be discussed.


The Leave No Trace Center’s Youth Accreditation Program-Its Benefit to Scouting

The Leave No Trace Center in Boulder, CO. has a youth accreditation program for ALL ages that teaches outdoor ethics and is a long time partner of the BSA. Two members of The Leave No Trace Center will present their program and its benefits to Scout camps and programs–and a way to increase membership through gaining knowledge of good land stewardship principles when recreating in the outdoors.


Fishing – A Recruitment Tool to Hook New Cub Scouts


Surveys indicate that fishing is an exciting reason youth join Cub Scouts! Cub-aged youth are excited about fishing, so offering youth a fishing opportunity can help draw them to a recruiting event. Active Cub Scouts love to fish as confirmed by Scout Life surveys – 71% of Cub Scouts are interested in learning to fish. BSA has a proven program for utilizing fishing for recruiting primarily new Cub Scouts. “Hooked on Scouting” has been and will continue to be successful in attracting new Cub-age kids to an event to demonstrate how exciting a Cub Scouting experience can be. Already this year several Councils have plans to incorporate fishing as an attractor event where youth get to fish. If the youth sign up, they are given a free rod & reel. We have a cooperative supplier who can supply a good age-appropriate spin cast fishing rod outfit for under $10.00. We also have a great tool to attract these youth, without being on the water, by catching plastic fish while learning to cast. Backyard Bass provides an educator kit for under $50.00 which works very well for a recruitment event and for any Cub activity from a Den meeting to a Cub Day Camp.
Attracting Millennial and GenZ Families with Outdoor Ethics, Nature, and Sustainability

This session will include an overview of polling information and survey summaries of Millennial and GenZ attitudes regarding environmental and conservation issues, including climate change, sustainability, and more. Panel discussion of how BSA can communicate with these families and encourage them to join BSA where they can connect with nature at our camps and learn how to recreate responsibly outdoors.


How to Organize a Shooting Sports Event for Recruitment & Utilization of Council Properties


This detailed how-to session will focus on organizing shooting sports events to engage new youth and families. These types of events can also help utilize your property year round. 
Outdoor Programs as a “Brand Promise”

Youth join Scouting for Adventure, and, if we don’t deliver on that promise, many leave. This session will explore the latest research on why youth and volunteers join and leave Scouting and use the concept of a “Brand Promise” to explore how we can use Outdoor Programs to attract and retain youth and volunteers. We will conclude by developing an action plan for local implementation.


BSA Family Adventure Camp Initiative: What We Have Learned So Far and What’s Next

The BSA Family Adventure Camp national initiative is in its full year of launch and already we have so much to share about serving new families through these unique programs. Join us to discuss what we have learned so far and how councils can engage in this program…and when!


Recruit Kids Through Camp

Camp isn’t just for Scouts who have been a member – how can you reach new Scouts by offering camp programs? This session will share ideas for recruitment through camp at all program levels. 


Increasing Membership Through Outdoor Skills

When Scouts have meaningful fun during troop meetings and outings, they’re much more apt to stay in Scouting and share the experience with others. See how putting outdoor skills into action in fun ways that challenge Scouts to rely upon the skills they’ve acquired, increases membership and retention.


Welding Programs and Membership Growth Cool program recruits kids! And opportunities to learn skills that could lead to future career goals can also recruit parents. During this session learn all about Lincoln Electric’s partnership Lincoln Electric has a great program to help councils jumpstart a welding program. This course will cover the partnership and other considerations, from program planning, hazard analysis, facilities and participant outcomes.


PUTTING MUSCLE IN THE BSA MISSION: How to Build and Lead an Intentional Program to Produce Real Youth Development Michael Brandwein is an internationally acclaimed expert on making youth programs more intentional in immediate, practical ways. He will demonstrate precisely what to do to use our activities and programs to build great qualities and specific character traits in our participants and make lasting differences in their lives. Motivate others by communicating the mission with greater clarity and power. Get beyond just “fun” and use our activities and programs to develop persistence, responsibility, respect, kindness, teamwork, confidence, and more.
Elective Session Title Elective Session Description
Words Matter

Words matter! As we work toward serving a new generation of Scouts and leaders, what we say is more important than ever. Join us for an interactive discussion how we can create a more welcoming environment for Scouts just by the words we say, or choose not to say.

It Only Takes a Spark: How to Get a DEI Conversation Going

How many times do we wish that someone would tell us what to do in order to get started having conversations in our programs around diversity, equity and inclusion? This seemingly simple request is really an invitation to have something of value and significance begin. The importance placed on this beginning may very well be what is causing us to hesitate. Perhaps the question should be “when do we start?”, with the answer being to start right now. Join Kim Aycock for an interactive session of easy-to-implement program activities and helpful resources that have sparked a DEI conversation on my own journey to learn, change and grow with the hope of jumpstarting yours.


Women in the Outdoors & Outdoor Ethics: Doing Outside What We Do Inside

As women, we choose our clothes, use the bathroom, manage our temperature and intake just fine at home. How do we manage it when we are outside? Come gain some background knowledge, learn about products on the market, along with tricks and skills needed to make your outdoor life easier! All the while focused on our commitment to outdoor ethics.


LGBTQ+: Learn the Ins and Outs of Each and How Best to Support Those Who Come to Camp


In this workshop, participants will learn what all of the letters in LGBTQ+ stand for, discuss the use of pronouns and why they are important and learn ways to best support their employees and campers who identify as LGBTQ+.
Supporting Campers Who Identify as LGBTQ+

In this hands on workshop you will get a small taste of what it feels to be part of an “othered” community to help you understand and address your internal biases. Once we get through the activities participants will be able to examine their own bias and how to address them when working with any member of the public.


Preparing Medical Staff for Special Needs Scouts

Review of Considerations for How to Prepare Both Short-Term and Long-Term Camp Medic Staff for Special Needs Scouts


Using the Scouting program & COPE to Serve Learning Disability Students

Using the Scouting program and elements of COPE with in-school classroom: The aim of this program is to help LD students develop skills and foster attitudes that will enable the students to better deal with school work and environment. To help students develop a better self concept and sense of self worth, To develop the ability to work within a group, to develop a more positive attitude toward school and learning. To provide the opportunity to develop leadership qualities and training. This program could add membership and maybe units to your council or district!


Special Needs Scouting and the Water


How to work with Scouts with special needs or disabilities in and on the water. Discussion of helpful tips and techniques to get through swim test anxieties, phobias or other barriers to success in the water. Additional discussion of adaptive equipment to make the program accessible to all Scouts.

Creating a Welcoming Environment at Our Shooting Sports Programs


Not everyone feels comfortable or prepared for a shooting sports activity. How can we create an environment at our shooting sports programs where everyone feels included and has a successful experience? This panel discussion will offer many suggestions that you could begin implementing today throughout your council’s shooting sports programs. 


Leveraging the Scouting Curriculum to support DEI


During the Summer of 2020, Spirit of Adventure Council engaged in the Summer of Global Citizenship. Each we we offered a free merit badge that focused on one aspect of being an active citizen in our world. This presentation will discuss what we offered, why and how and then discuss how other scouting professionals can utilize our awesome curriculum to have similar conversations within their councils. There will be time for small group discussions to allow for brainstorming and idea sharing.


Female Campers: Invited Doesn’t Mean Welcomed

Three years ago young women were invited to join the Scouting program – but how can we be sure they truly feel welcomed? This session will dive into actionable steps you can take from restrooms, to training to coaching units and staff. 

CUSTOMER SERVICE SUCCESS: Immediate Ways to Get Your Whole BSA Team to Provide the Best Michael Brandwein will teach these practical and powerful techniques to lead and train for maximum service performance, to satisfy those we serve and reach new people as well. Motivate and teach yourself and your colleagues the most important things to do to provide great service to others and within our own team. Learn exactly what to say and do to build positive relationships with those we serve. Deal calmly and professionally with conflict, upset people, and problems. Use creative, unique activities to get our teams “onboard.” 
COLLABORATIVE COMMUNICATION: Great Skills for Team Success You’ll use these terrific techniques from Michael Brandwein every day to build more open communication, which in turn increases growth and program improvement. Reduce talk behind backs. Increase expression of what people really think, creating an environment where it’s safe to present new and different ideas. Handle generational and other differences using superb skills. Boost everyone’s ability to be more flexible and open to change. 
TERRIFIC TRAINING TECHNIQUE: Outstanding Activities & Methods for Immediate Use Michael Brandwein, the author of the nationally number one best-selling training books in camp demonstrates easy-to-use techniques and tested activities that you can immediately plug into existing training for camp and all BSA programs. These are original and powerful methods you won’t find anywhere else that will boost staff learning, participation, motivation, and attention. Teach communication, leadership, and other essential skills that adults must know and use to make our programs successful.
GREAT GREETINGS & BEST BEGINNINGS: How to Create a Warm and Welcoming Culture for New & Existing Members Learn Michael Brandwein’s nationally famous “WESTI” technique for creating outstanding first impressions and the warmest welcomes. To build diverse and dedicated membership, the environment we build is essential, and you’ll learn exactly how to build the best. Whether it’s the first day of a program or you are welcoming new people into programs that have already started, you will use these methods and train others to create positive and lasting relationships as we continue to expand our programs. 
DUMP THE DISSING: How to Stop Put-Downs & Other Disrespectful Behavior Our culture must be respectful, especially as the diversity of our participants grows. But how do we make this happen? Michael Brandwein answers this question. This unique session demonstrates exactly what to say and do to confidently handle some of the most important negative behaviors, including name-calling, teasing, verbal and non-verbal bullying, and other disrespectful behavior. Train others to be professionally “on” this issue. Increase your credibility so that everyone listens to us the first time about not only this subject, but other undesired behaviors.
National Fishing Trends answers the call for diversity in Scouting We are striving to ensure that all youth are able to join Cub Scouts, and thus gain the benefits of our Mission.  Fishing could become a Gateway for entry.  Scout Life/Boy’s Life surveys have indicated that 71% of Cub Scouts are interested in learning to Fish.  Additional survey reports show that Fishing was the number one activity stated for attracting Cub Scouts. We are striving to ensure that all youth are able to join Cub Scouts, and thus gain the benefits of our Mission.  Fishing could become a Gateway for entry.  Scout Life surveys have indicated that 71% of Cub Scouts are interested in learning to Fish.  Additional survey reports show that Fishing was the number one activity stated for attracting Cub Scouts. Mr. Frank Peterson, President, Recreational Boating and Fishing Foundation (RBFF), will recap last year’s industry results.  In the RBFF research Cub-age girls had a 24% growth in fishing participation and young female mothers went fishing at a record rate.  In additiona they found that Hispanics  embraces fishing at a rate 30% higher than the average. These trends  support opportunities to use fishing as a tool to recruit and retain a diverse Socuting population.  This session will explain how to best use fishing as a draw for a diverse membership population for all demographics and ability levels.