In December, the National Council sent to all local councils resources for the 2013 recruitment campaign. The new materials include updated images and additional resources that volunteers and professionals working in field operations have requested. The focused theme is the once-in-a-lifetime experiences Scouts will enjoy and treasure forever.
These campaign resources include sample items that can also be found online on the Marketing Toolbox and at the Youth Recruitment link of the Membership Resources page.
These items are also available on a disk that was sent with the materials. The disk includes resources councils can use to support and promote use of the BeAScout online recruitment and registration tool.