Volume 3, Number 7

July 2010, Vol. 3, No. 7

K& Company Introducing New BSA^® Scrapbooking Accessories

Coming this fall, K & Company will introduce three new BSA^® products to complement the existing scrapbooking and accessories line. They include a Pinewood Derby^® Flip pack, Boy Scouts of America^® Camping themed accessory pack, and an Alphabet ChipBox^™ containing 67 pieces of heavy weight, die-cut chipboard letters. Current K & Co products licensed by the Boy Scouts of America can be found at JoAnns Crafts, Hobby Lobby, and K & Company Website.



W.R. Case Golden Rod Bone Grand Daddy Barlow

To honor the advancement ranks of a Boy Scout, W.R. Case will be introducing a BSA^® Golden Rod Bone Grand Daddy Barlow pocket knife in a walnut shadow box. Included in this collectible are images of the seven stages of rank advancement required to achieve the rank of Eagle Scout. Expected delivery is in August. Stay tuned for more information on the above products in future Licensing Insider editions.



The BSA is pleased to announce the following new licensee below. For a complete listing of BSA licensees, please visit the Official BSA Licensing site.

Food and Beverage

Chattanooga Bakery Announced as
Newest Licensee at 2010 International Expo

Chattanooga Bakery, maker of the MoonPie^® snacks, will introduce a variety of MoonPies^® to help commemorate 100 Years of Scouting. First introduced by Chattanooga Bakery in 1917, MoonPie^® is a snack made from two graham cracker cookies with marshmallow in the middle and with the entire cookie covered in chocolate.

MoonPie^® snacks will feature vintage photography from the BSA archives on its packaging. Several flavors and sizes will be available including the original chocolate, peanut butter, and mint to name a few. Over 1,000 MoonPie^® samples were distributed to attendees during the Internal Licensing Expo trade show in early June.

For more information on MoonPies and where they can be purchased, please visit moonpie.com.

Camfour Introduces Ruger^® Boy Scout^™ 10/22 Rifle

The Ruger^® Boy Scout™ 10/22 rifle represents the state of the art in laser embellishment on a rich walnut stock. Engraved in the butt stock of the rifle is a Norman Rockwell illustration from his 1940 artwork entitled, "We Too Have A Job To Do".

Each rifle features a factory BSA-prefix serial number and is packaged in a themed box along with a descriptive brochure. The limited edition Ruger^® Boy Scout™ 10/22 can be ordered at local stocking dealers. Detailed images and further information can be seen @ Ruger1255.com. Suggested Retail is $479. Expected delivery begins in July.