Plug and Axel

Plug & AxelThe Plug and Axel characters are the Boy Scouts of America's newest licensed properties.  Launched in June 2010, these characters will help entertain and educate youth between the ages of four and seven in understanding character, the value of "doing the right thing at all times," and the importance of our natural resources. The Boy Scouts of America has a long history as premiere outdoor educators.

Plug and Axel provide the BSA with an opportunity to share its wealth of knowledge to a new generation of boys who may not yet be connected with the BSA's Programs.

Plug and Axel are currently available for license in the consumer marketplace in the following categories:

  • Apparel
  • Animation
  • Interactive
  • Packs and Bags
  • Paper Products/School Supplies
  • Printed Materials (books, puzzles)
  • Plush
  • Toys and Games

For more information about Plug and Axel, contact us at 800.323.0732 or by email at

PLUG and AXEL are trademarks of the Boy Scouts of America.